How many records do I need to sell to be profitable?

The number used by the records is the gold record status - 500,000 records. Why so many? The record label has to cover overhead, which is the associated costs of everything that they did to help you attain that gold status. It includes staff, marketing, distribution, and operation costs.

Using technology today, you have the ability to touch just as many people, but you don’t have to carry all of the overhead.