Archive for July, 2009

Great Video on Hulu – Before the Music Dies »

Great video on the music industry.
Before the Music Dies
- Director: Andrew Shapter
- Writers: Joel Rasmussen, Andrew Shapter
Update: I can’t get the video to stream through the site yet. I’m working on the issue now. For now, just follow the link above direct to Hulu.com

How to improve your fan emails in 5 minutes »

My Inbox stays flooded with emails. Many of them are newsletters and announcements, with the senders ranging from musicians to labels to corporatations to marketing gurus. I’m an information hoarder (or whore…), so I am always on the lookout for good content, new headlines, and new ideas. The irony of the situation is this – [...]

Free Music – How big corporations failed to get it (Part 2) »

This is the second part of a discussion about big corporations and how they missed the change inside the music industry. Part 1 can be found here.  Free Music – How Big Corporations Failed to Get It (Part 1)
Here are three other reasons:
* The ‘moneymakers’ were still selling – Many people don’t know this fact, [...]

Free Music – How Big Corporations Failed to Get It (Part 1) »

Big corporations have it bad. The past few years have seen big business (and its leaders) burdened by public humiliation on issues of ethics, misconduct, stealing, cheating, and lying. The recent economic downturn has not helped. Listen to the news and the latest talk is about organizations getting ‘too big.’
The music industry is no different. [...]